Swafie Software

Swafie Bulk SMS

Reach customers instantly from KES 0.80 per SMS

A self-service bulk SMS platform for Kenyan businesses, schools, churches and SACCOs — branded sender ID, contact groups, scheduling, delivery reports and a developer API. Pay-as-you-go from KES 0.80 per SMS.

From KES 0.80 / SMS
African professional using Swafie Bulk SMS
Built for
Schools, churches, SACCOs, hospitals, retailers, real estate, NGOs and any business that needs to reach customers fast.
Why subscribe

Why businesses choose Swafie Bulk SMS.

Real outcomes you get from day one — not just a feature list.

Reach everyone in seconds

Send promotional, transactional or alert SMS to thousands of contacts at once — delivered to any network in Kenya within seconds.

Own your brand inbox

Use a custom sender ID (e.g. SWAFIE, YOURSHOP) so customers see your brand name, not a random number — building trust on every message.

Pay only for what you send

No monthly contracts. Top up your account and pay just KES 0.80 per SMS. Volume discounts unlock automatically as you scale.

Built for Kenyan businesses

M-Pesa top-ups, local support, free starter credits and integrations with your existing tools via our API.

Pricing

Simple, pay-as-you-go pricing.

Pay only for what you send. Top up via M-Pesa anytime — credits never expire.

Starter
KES 0.80 / SMS

For small businesses and personal use.

  • Up to 5,000 SMS / month
  • Branded sender ID
  • Contact groups
  • Delivery reports
  • M-Pesa top-up
Sign up
Best value
Business
KES 0.50 / SMS

Best value for active senders and SMEs.

  • 5,000 – 100,000 SMS / month
  • Everything in Starter
  • Scheduled & recurring SMS
  • Two-way SMS
  • Developer API access
  • Priority support
Sign up
Enterprise
Custom

High-volume senders, banks, NGOs and integrators.

  • 100,000+ SMS / month
  • Volume discount below KES 0.50
  • Dedicated short code
  • SLA & dedicated account manager
  • Custom integrations
Request a quote

Volume discounts unlock automatically. Credits never expire.

Features

What Swafie Bulk SMS does for you.

A complete, modern system — not just the basics.

Branded sender ID

Send from your business name instead of a number — approved sender IDs across Safaricom, Airtel and Telkom.

Contact groups & lists

Import contacts from Excel/CSV, organise into groups and send targeted campaigns in a couple of clicks.

Schedule & automate

Queue messages to send later, set recurring reminders or trigger SMS from your own app via webhooks.

Delivery reports

See real-time delivery, failed and pending status per recipient with downloadable reports for every campaign.

Two-way SMS & short codes

Receive replies on a short code or dedicated number — perfect for surveys, polls and customer support.

Developer API

Simple REST API and webhooks to integrate SMS into your POS, school portal, hospital system or any custom app.

FAQ

Common questions.

How much does it cost?+

Pay-as-you-go from KES 0.80 per SMS. The more you buy, the lower the unit price. No monthly fees.

Can I use my own sender name?+

Yes — we register a custom alphanumeric sender ID for you (subject to operator approval, usually 2-3 working days).

How do I top up?+

Top up via M-Pesa Paybill, bank transfer or card directly from your dashboard. Credits never expire.

Do you offer an API?+

Yes — a simple HTTP/REST API with delivery webhooks. Code samples in PHP, Node.js, Python and cURL.

Can I send to networks outside Kenya?+

Yes — international SMS is available; rates vary by destination country.

See Swafie Bulk SMS in action.

Book a live demo and we'll walk you through the system — no commitment.